Preappointment - 5% Difference is Everything

If you haven't already, please read the article: What is churn? Am I actually losing patients?

The point is: CHURN (or patient loss) unfortunately happens naturally!  And it is mission critical to the growth of the practice that churn is kept to an absolute minimum.  

If you haven't already, please read the article: What is churn? Am I actually losing patients?

The point is: CHURN (or patient loss) unfortunately happens naturally!  And it is mission critical to the growth of the practice that churn is kept to an absolute minimum.  

Pre-appointment is ESSENTIAL!  And it's actually scary to realize that the risks of NOT pre-appointing are stark.  And the margin for error is very thin. 

Let's demonstrate!

The charts and tables below illustrate the difference in doing pre-appointment at 100% vs. 85% retention rate, and the increments of 5% in between.

Over 3 years, if done at 100% the practice will grow from 150 patients to 507 patients!!  Yet if done at 85%, the practice will only have 231 patients in the same period.

Pre-appointment is perhaps the single most important driver in a practices ability to grow.  Therefore it must be monitored and maintained religiously!